Westmill Foods is one of Europe’s largest specialist food companies, manufacturer and supplier of authentic ethnic food to Asian and Afro Caribbean restaurants and takeaways. We were briefed to create a campaign to raise awareness of Lucky Boat Noodles within the East Asian market, which included lifestyle and serving suggestion photography.
We planned, managed and directed four days of photography – two were studio-based working with our food photographer and Chinese chef to create dishes in authentic settings, and two days on location at London-based Asian restaurants creating lifestyle imagery in kitchen and restaurant settings.
The photography was a key part of the Lucky Boat Awareness Campaign we created, including marketing support materials and brand website: www.luckyboatnoodles.co.uk
Take a look at the full campaign elements:
LUCKY BOAT NOODLES AWARENESS CAMPAIGN
LUCKY BOAT NOODLES PHOTOGRAPHY
LUCKY BOAT NOODLES WEBSITE