We created the ‘Life®’ brand to reflect the ethos of the product, providing nutrition for every stage of a dog’s life. We wanted the packs to exude energy, so commissioned a photoshoot with model dogs, combined with some stock imagery. Colour-coding help to differentiate the variants with clear on pack icons to communicate the benefits.
The Finishing Post (TFP) is an award-winning strategic marketing and design creative agency. For over 26 years we’ve been creating effective marketing solutions for our clients in Suffolk, East Anglia, London and across the UK.
With experience across many sectors, such as food and drink, agriculture, animal health, oral care, retail, construction and education, we can help with branding, packaging design, point of sale, digital brochure design, promotional marketing campaigns, literature, digital marketing or exhibition design. Most importantly we get to know you and your business so we can provide the right solutions for your needs and budget. Find out more about our work in HOW WE CAN HELP.
Get in touch: 01284 336800 or email hello@thefinishingpost.com