Boehringer Ingelheim Cushing’s Awareness Campaign

Promotional Campaign

Digital Marketing

Boehringer Ingelheim Cushing’s Awareness Campaign

The Finishing Post

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Client

Boehringer Ingelheim

Sector

Animal Health
Brief

Boehringer Ingelheim is one of the world’s leading research-driven pharmaceutical companies, with an extensive range of human pharmaceutical and animal health products. For horse owners, recognising the signs of potential health conditions is essential for early diagnosis and treatment. Boehringer Ingelheim tasked us with creating a campaign aimed at both horse owners and veterinary professionals to raise awareness of Equine Cushing’s disease.

Solution

The campaign was designed to educate the equine community about the signs, causes and risks associated with Equine Cushing’s disease. We developed a distinctive campaign identity and messaging that was applied consistently across a range of materials, including an online flipbook brochure, social media assets, email banners, prescription stickers and digital checklist forms.

Results

The campaign provides valuable educational resources for both horse owners and veterinary professionals, helping to improve awareness and understanding of Equine Cushing’s disease and supporting informed conversations around diagnosis and treatment.

Services

Content Creation

Digital Solutions

Literature

Promotional Campaigns
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Boehringer Ingelheim Cushing’s Awareness Campaign

The Finishing Post

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