Johnsons Little Gardeners point of sale design for retail display

Johnsons Little Gardeners range is aimed at making gardening fun for children whilst educating on how things grow.  The client was looking to refresh their in-store point of sale design for retail display, so we looked at how the products were displayed and presented concepts to challenge the current structure for better use of space.

We sketched out some possible display solutions and the chosen design was developed into a wooden structure with colourful graphic cladding, for maximum impact in-store.  We created new graphics that communicate the key offering ‘LEARN, GROW, FUN’ which was also rolled out onto the updated packaging for the Mini Greenhouse.

The retail display was rolled out to their stockists nationwide.

Our initial sketches help to visualise the point of sale

Take a look at some of our other point of sale design:

St Peter’s Brewery branding, promotional merchandise and point of sale

Wisdom Toothbrushes Step by Step Counter Display Unit

Solsueño Sangria point of sale design & bespoke packaging design