Wisdom Toothbrushes Active Whitening packaging design

Wisdom Toothbrushes Active Whitening packaging design

Wisdom Toothbrushes have over 200 years’ experience in designing oral care solutions for their customers. With cosmetic oral care a growing market, Wisdom were looking to increase their range of retail teeth whitening products with a quick and easy solution at an affordable price point.

Following on from our other design work on Wisdom’s Active Whitening brand we developed the packaging design. The pack features product photography, complemented by a lifestyle image and clear communication to promote the key features and benefits. The bright white background contrasts with the colourful graphics for good on-shelf standout.

The new range is initially being launched into Savers stores nationwide.

Take a look at our other packaging design work: PACKAGING DESIGN


The Finishing Post (TFP) is an award-winning strategic marketing and design creative agency. For over 25 years we’ve been creating effective marketing solutions for our clients in Suffolk, East Anglia, London and across the UK.

With experience across many sectors, such as food and drink, agriculture, animal health, oral care, retail, construction and education, we can help with branding, packaging design, point of sale, sales brochure design, promotional marketing campaigns, literature design, digital marketing or exhibition design. Most importantly we get to know you and your business so we can provide the right solutions for your needs and budget. Find out more about our work in HOW WE CAN HELP.

Get in touch: 01284 336800 or email hello@thefinishingpost.com

Follow us on LinkedIn or Instagram