Ridgeons @Home Christmas promotion campaign
Promotional campaign and point of sale design
Ridgeons Timber & Builders Merchant wanted to run a festive promotion within their @Home kitchen and bathrooms showrooms. The promotion was to win a fridge freezer and £350 voucher to fill it with Christmas goodies.
We designed the red gift tag as a holding device to contain the promotional message alongside bold ‘Win’ typography and the supporting prize imagery. Snowflakes lend a wintery festive feel.
Response has been positive from the client and the campaign was rolled out into 11 Ridgeons branches across East Anglia.