Mr Fothergill’s Little Gardeners Point of sale
Retail display design for Johnsons Little Gardeners range
Johnsons Little Gardeners range is aimed at making gardening fun for children whilst educating on how things grow. The client was looking to refresh their in-store retail display, so we looked at how the products were displayed and presented concepts to challenge the current structure for better use of space.
The chosen design was developed into a wooden structure with colourful graphic cladding, for maximum impact in-store. We created new graphics that communicate the key offering ‘LEARN, GROW, FUN’ which was also rolled out onto the updated packaging for the Mini Greenhouse.
The new retail display has been rolled out to their stockists which include garden centres throughout the UK.