
Virbac Animal Health Dermatology Campaign
Literature and point of sale for range of dog shampoos
Brief
Virbac are well known for their veterinary products – but they needed a campaign to raise awareness of their status as world leaders in veterinary dermatology and their complete range of offerings.
Solution
We designed the ‘global‘ logo which highlights their six areas of skincare expertise. The colour palette and graphic devices were used throughout the campaign, from the consumer DL leaflet and A3 waiting room poster to the CDU and promotional giveaways.
Results
The campaign provided the sales team with the tools to help promote the range to vet practices and also for the practices to promote good skin care to their customers and pets.