Ridgeons Customer Awareness Direct Mail
Direct mail literature design for East Anglia builders merchants
Ridgeons are a timber and builders merchants with 26 branches throughout the East of England. They wanted an eye-catching mailer that would appeal to the trade and help drive sales within store.
We designed this pull-out, concertina direct mailer with dynamic typography, strong messages and imagery to encourage opening – to then reveal the great offers and savings in store.
The mailer was provided to 3 independent branches as part of an ongoing campaign to help drive footfall into store.