St Peter’s Brewery branding and packaging design

Design

Design

Branding

Branding

Packaging

Packaging

St Peter’s Brewery branding and packaging design

Suffolk packaging design agency

Suffolk packaging design agency

Suffolk packaging design agency

Client

St Peter's Brewery

Sector

Food & Drink Retail
Brief

St Peter's Brewery produce a range of award-winning bottled and cask beers in their Suffolk based brewery. The Finishing Post have been working with St Peter's Brewery since 2014 and we were delighted to be chosen by new Managing Director John Hadingham as the design agency for their rebrand, including branding their exciting new draft beers, bottle labels and pump clips.

Solution

We developed a design that reflected the heraldic symbols featured on the exterior walls of St Peter's Hall, whilst maximising the brand icon, the Raven. The new bottle labels use a more contemporary colour palette and fonts, with clear tasting notes for customer appeal on shelf. The core range uses a gold keyline for a premium feel, where the alcohol free and lifestyle varieties use silver for differentiation.

Results

The new branding was launched at the high profile Craft Beer Rising event with much positive feedback, from consumers and the trade. Managing Director John Hadingham comments: “We’ve been working with The Finishing Post to develop a new look for St Peter’s that is quirky and innovative, but retains the true ethos of the brewery. We’re very proud of our brand and these new beers and pleased with the positive response.”

Services

Branding

Packaging Design
⟵ Back