Huws Gray Ridgeons Casino Night

Design

Design

Point Of Sale

Point Of Sale

Advertising

Advertising

Literature

Literature

Promotional Campaign

Promotional Campaign

Huws Gray Ridgeons Casino Night

Client

Huws Gray Ridgeons

Sector

Construction Retail
Brief

Huws Gray Ridgeons wanted to celebrate the recent refurbishment and new layout of their Nuffield Road branch with current customers, and try to win back dormant customers, by holding a Casino Night. We were asked to design the promotional material to help ensure the night, and campaign in general, was a success.

Solution

The client was presented a range of design routes, from which the prefered option was rolled out across roller banners, posters, strut cards and mailers. The design is based on Las Vegas casino style and successfully communicates the event and the prizes to be won.

Results

The client was delighted with the final materials and implemented the promotion within the branch as well as mailing out to customers. The event night itself was a success and a good time was had by all. Further feedback informed that a higher than expected percentage of accounts were reactivated too.

Services

Point of Sale
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