'Finishing Touches' branding and packaging
Brief & Objectives
Our client supplies prepared salad products into grocery retailers, but had an opportunity to create a new branded offering for a range of salad toppings, that’s where we came in.
From the chosen name of Finishing Touches we created this fun, fresh branding with a healthy eating feel. The packaging design was rolled out onto doy sachet salad dressing and salad topping pots with strong colour coding for on-shelf standout.
The Finishing Touches range was successfully launches into 204 branches of Waitrose.